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  • Since launching in 2007, the iPhone has been a key part of Apple's revenue stream. Apple's 2021 annual report shows that net sales for iPhones accounted for over half of the company's total net sales for the year.

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    Global smartphone shipments market share by companies in 2024 (Q1-Q3)

    Samsung consistently led the global smartphone shipments market through the first three quarters of 2024, maintaining the highest market share in each quarter.

    Apple and Xiaomi followed closely, while other brands, including Oppo, Vivo, and Transsion, were among the top brands. The top three smartphone brands (Samsung, Apple, and Xiaomi) dominate the market, collectively capturing nearly half of the global share in the first three quarters of 2024.

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  • A Trend of Adult literacy rates of African countries

    Between 2018 and 2021, adult literacy rates across African nations exhibited significant disparities. Seychelles and South Africa led with literacy rates of 96% and 95%, respectively, indicating a high proportion of literate adults. Conversely, Chad had the lowest literacy rate during this period.

    These statistics underscore the uneven progress in educational attainment across Africa, highlighting the need for targeted interventions to improve literacy in lower-performing nations.

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    Nigeria was the seventh most populous nation in the world in 2020, with 206.1 million people. Projected to reach a population of 401.3 million by 2050, Nigeria will rank third after India (1st) and China (2nd). According to Institut national d'études démographiques' projections, Nigeria, Ethiopia, DR Congo, Egypt, Tanzania, and Kenya will be among the world’s top 20 most populous countries by 2050.

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  • Inflation rate in Nigeria increased to 31.7% in February 2024. Nigeria has the 13th highest inflation rate out of 186 countries and territories as of February 2024.

    The data showcases Argentina leading with 276%, followed by Lebanon and Syria. Seven of the top fifteen are African.

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    The FAAC's revenue distribution from 2017 to August 2023 highlights the dominance of Delta, Akwa Ibom, Rivers, and Bayelsa states in allocations. Despite Lagos' economic prominence, it ranked fifth. Here is the distribution of revenue among states between 2017 and August 2023.

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  • Over the past nine years, the UK has been a major player in Nigeria's economy, contributing a substantial 43% ($47.5b) of the total capital imports. The UK's biggest capital investments in Nigeria occurred in 2014 and 2019. Since peaking in 2019, they have fallen 75% as of 2022.
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  • Only 10% of Nigerians earn above ₦100,000, according to the Nigerian Financial Services Market Report. This aligns with most reports about Nigeria, and it's in sharp contrast to the narratives online.
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  • A Trend of Adult literacy rates of African countries

    Between 2018 and 2021, adult literacy rates across African nations exhibited significant disparities. Seychelles and South Africa led with literacy rates of 96% and 95%, respectively, indicating a high proportion of literate adults. Conversely, Chad had the lowest literacy rate during this period.

    These statistics underscore the uneven progress in educational attainment across Africa, highlighting the need for targeted interventions to improve literacy in lower-performing nations.

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Other Insights
  • Ayra Starr's Spotify listeners more than doubled in 2024, ending 2024 as the Nigerian artiste with the most monthly listeners on Spotify.
  • Rema recorded the highest peak in Spotify listeners among Nigerian artistes.
  • Rema lost 14.4 million listeners in the year.
  • Other artistes like Burna Boy, Tems, and Wizkid, also saw listener bases increase in 2024.
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Real GDP growth forecast by region (2025-2029)
 
  • Africa will consistently achieve the highest GDP growth rate, projected at 4.4% from 2026 to 2029.
  • The Asia & Pacific region remains robust, starting at 4.3% in 2025 but is expected to gradually narrow down to 4.0% by 2029.
  • The global average GDP growth will hover around 3.2% from 2025.
  • Europe exhibits the slowest growth, starting at 1.6% in 2025 and declining to 1.5% by 2029.
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Crypto ownership by continent
  • Asia has the highest number of crypto owners globally, with 326.8 million individuals
  • Despite having the smallest crypto user base (3 million), Oceania experienced explosive 1-year growth of 114.3% in crypto ownership between 2023 and 2024.
  • Africa’s crypto ownership grew by just 8.5% over the past year, the lowest among all regions, with 43.5 million individuals owning cryptocurrency.
  • While some regions like Oceania and South America are experiencing rapid growth, Africa's slower adoption indicates barriers such as infrastructure and regulatory challenges.
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  • Between 2008 and 2015, Nigeria experienced consistent trade surpluses.
  • In 2023, Nigeria recorded the least trade surplus in 16 years since 2008.
  • Nigeria recorded trade deficits in three years (2016, 2020, and 2021) since 2008.
  • 2021's ₦1.9 trillion deficit marked a downturn in trade performance
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  • Lagos State Assembly added an extra ₦360b to the 2025 budget, more than four of the top states combined.
  • Yobe State Assembly is the only state legislative arm that passed a lower amount than the proposed figure.
  • Three of the top five states with the largest difference between presented and approved budgets are in the southern part of the country.
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  • With a score of 0.935, Iceland continues to set the benchmark for gender equality.
  • Namibia (0.805) and Nicaragua (0.811) are redefining expectations, proving that gender equality is not just a goal for wealthier nations but a global priority.
  • Germany (0.810), Ireland (0.802), and Lithuania (0.793) highlight Europe’s dominant role in advancing gender parity, setting examples for other regions.
  • Namibia (0.805) and South Africa (0.785) represent two of Africa’s most gender-equal societies.
  • Nigeria has a score of 0.65, making it the 125th country worldwide
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Number of dentists in Nigeria's geopolitical zones as of 2022 (share of total)
  • There are 3,112 dentists in Nigeria as of 2022, highlighting the limited availability of dental professionals in a population of over 200 million.
  • The Southwest geopolitical zone has the highest number of dentists, totaling 1,176 (37.8%), indicating a concentration of dental services in this region.
  • Collectively, the North (Northwest, North Central, and Northeast) has only 687 dentists, which is approximately 22% of the total, showcasing significant regional disparities in healthcare access.
  • The Southeast zone has the fewest dentists, with only 141 (4.5%), underlining a shortage of dental professionals in this region.
  • The concentration of dentists in zones like the Southwest likely reflects urbanization trends, leaving rural areas in other regions underserved.
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  • Two of the top five markets by ARPU are in its Southern African region.
  • Two of the top three markets by ARPU are units that are operating as joint ventures
  • Nine markets are less than the group's ARPU
  • Benin recorded the highest ARPU across its West African markets
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  • Lagos has grown from 325,200 in 1950 to a an estimated 17.2 million in 2025
  • The State’s fastest 5-year growth came between 1955–1960 at 62.7%.
  • Since 2000, growth has steadied around 18–20% every 5 years.
  • More than 10 million people added between 2000 and 2025 alone.
  • Growth continues to outstrip investments in housing, transport, and basic services.
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Key Takeaways:
  • India is projected to remain the world’s most populous country in 2054, reaching 1.69 billion, an increase of 246 million from 2024.
  • China’s population is expected to decline to 1.22 billion by 2054, marking a 14.1% decrease.
  • Nigeria is projected to rise to 5th place globally, with a population of 374 million, a 62% increase from 2024.
  • The United States remains the only high-income country in the top five, with a projected population of 384 million.
  • Pakistan is expected to climb from 5th to 3rd place, adding 138 million people by 2054.
  • Three African countries (Nigeria, Ethiopia, and the Democratic Republic of the Congo) are expected to rank among the top 10 most populous nations.
  • Russia is projected to see a population decline of 6.9%.
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Key Takeaways:
  • India is projected to remain the world’s most populous country in 2100, with 1.5 billion people, a 4.5% increase from 2024.
  • China’s population is expected to fall sharply by 55.1% to 638.7 million, less than half of its 2024 population.
  • Pakistan's population is expected to nearly double by 2100.
  • Nigeria is projected to become the world’s fourth most populous country by 2100, with a population of more than 470 million.
  • Seven of the 15 most populous countries in 2100 are expected to be in Africa.
  • The United States is projected to rank sixth globally by 2100 from its current third position, despite a 22.2% expected population increase from 2024.
  • Together, the top 15 countries are expected to account for 57.9% of the global population by 2100.
  • The total world population is projected to reach 10.19 billion by the end of the century.
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All-time Premier League top scorers from Nigeria as of 2025
  • Yakubu Aiyegbeni leads all Nigerian scorers in Premier League history with 95 goals.
  • Kanu (54) and Efan Ekoku (52) round out the top three, with a combined total of 201 goals among them.
  • Kelechi Iheanacho (42 goals) is the highest active Nigerian scorer.
  • Shola Ameobi had a consistent career with 43 goals, mostly with Newcastle United.
  • Alex Iwobi (31 goals) continues to be a key attacking presence in midfield roles.
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  • Gabon led Africa in GDP per person employed for 21 years, the most of any country, thanks largely to its oil wealth and smaller labour force.
  • Equatorial Guinea was a close second, topping the list for 12 straight years, particularly during its oil boom.
  • Libya never came first but held second place in 18 different years, showing long-term stability in productivity.
  • Algeria and Egypt frequently ranked in the top three but never led.
  • Nigeria, despite being Africa’s most populous country and once its largest economy, never made it into the top 3 and has consistently ranked around 23rd to 26th.
  • The leading countries tend to share a pattern: resource-driven economies with relatively smaller workforces, while lower-ranked ones often struggle.
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Age since incorporation of currently listed Nigerian PLCs (as of May 2025)
  • Sterling Financial Holdings Company is Nigeria’s youngest listed PLC, at just 3 years (incorporated October 13, 2021).
  • Access Holdings and GT Holding Company are both only 4 years old, showing how recent banking reforms are shaping listing dynamics.
  • Airtel Africa is just 6 years old as a listed entity, highlighting the recent telecoms push into capital markets.
  • BUA Cement, only 11 years old, reflects how strategic industrial players are now aggressively leveraging public listings.
  • Financial services dominate the young PLCs list, from VFD Group (15 years) to First Holdco, Stanbic IBTC, and FCMB Group—all under 15.
  • Real estate and infrastructure players like UPDC REIT (12 years) and AVA Infrastructure Fund (10 years) show that capital-intensive sectors are increasingly tapping the market early.
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