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MTN Group: The share of revenue for data almost doubled in a decade, with the share of voice revenue dropping by almost 50%

MTN Group's share of voice revenue has steadily declined since 2014, falling from 71% to 36.6% in 2023. On the other hand, data services' share went from 18.6% to 37% in the same period.

MTN Group: Revenue from data almost tripled in a decade
MTN Group's revenue of ZAR104.3b from voice services in 2014 dropped to ZAR81b in 2023, with data services revenue almost tripling within the same period. With increasing digital inclusion, data service is definitely the future for telcos.

MTN Nigeria’s data revenue grew by an average of 47% over the years, unlike voice, which did 11.09%
MTN Nigeria’s voice and data revenue has been on an upward trend since 2018 but data recorded a higher year-on-year growth rate. Data grew at an average of 47.5% in five years, while voice, which had not seen an increase up to 10% in the years under review, grew to 27.1% in 2022.

Nigeria: The telecoms industry’s contribution to the GDP has hit the 15% mark twice in 5 years

Over the past few years, the information and communications technology industry has been one of Nigeria’s fastest-growing industries. In Q4 2023, it was among the top three contributors to the real GDP with 14%. Between 2015 and 2023, its quarterly GDP hit 15% twice.

Global smartphone shipments: Xiaomi's Ascension and Apple's steady growth
In 2023, 1.17 billion smartphones were shipped globally. Samsung and Apple maintained their stronghold on the smartphone market, collectively accounting for 38%, with each brand capturing 19%. Xiaomi maintained a 12% share after peaking at 14% in 2021. Apple's market share shows a gradual increase from 2020, reaching 19% in 2022 and 2023.

Nearly one-third of Nigeria's telecoms subscribers use 4G
In May 2023, 4G made up 25% of Nigeria's telecoms market; by March 2024, its share had increased to 32.7%. 2G's share of the market went from 58% to 57%, with 3G dropping from 16.5% to 9%. 5G has maintained steady growth from 0.12% to 1.24%.

16.3 billion smartphones have been shipped globally in the past 13 years
In 1994, the IBM Simon Personal Communicator, paved the way for a digital revolution. Fast forward to 2017, when smartphone shipments peaked at 1.57 billion units. However, the subsequent six-year period witnessed a 25% decline in shipments.

MTN Nigeria recorded its first loss in 2023 since its Initial Public Offering
MTN Nigeria recorded its first loss in 2023 because of a loss of forex. The naira recorded a massive loss to the US dollar in the second half of 2023, with a 95% drop. The company's revenue jumped from ₦1.04 trillion in 2018 to ₦2.47 trillion. While its profit after tax grew alongside the revenue from 2018 to 2022, it dropped from ₦349b to a ₦137b loss in 2023.

Mauritius has had more broadband Internet subscribers than its population since 2019

In addition to having one of the lowest populations on the continent, Mauritius boasts the greatest broadband penetration rate — 147.39% as of 2022 — of any country in Africa. The eastern African nation's broadband Internet subscribers surpassed its population in 2019.

GSM subscribers in Nigeria only recorded three year-on-year drops in the past 11 years
As of March 2024, there were 219m subscribers in Nigeria's GSM market which is dominated by three players each with over 20% market share. More than 40 mobile virtual network operators (MVNOs) have been licensed to date, all of whom will rely on the infrastructure of the country's four mobile network operators to offer their services.

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