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Popular Insights
  • Rising fuel costs are impacting transportation prices of goods and services, straining household budgets and contributing to inflation. The average cost of petrol in Nigeria has increased by 25% since July 2023. Diesel prices have seen an even sharper increase of 85%, rising from a national average of ₦794 in July 2023 to ₦1,462 in June 2024.

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    With over ten million registered Retirement Savings Accounts as of Dec 2023, Nigerian workers' pension contributions have grown steadily, despite fluctuations in recent years, to reach ₦1.32t in 2023.

    In 2023 alone, 13.3% of the total savings since inception was contributed.

    Total contributions since 2004 reached ₦9.9 trillion by 2023, with 52% coming from the public sector. The public sector grows at an average annual rate of 15.8%, while the private sector averages 16.2% yearly growth.

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  • A Trend of Adult literacy rates of African countries

    Between 2018 and 2021, adult literacy rates across African nations exhibited significant disparities. Seychelles and South Africa led with literacy rates of 96% and 95%, respectively, indicating a high proportion of literate adults. Conversely, Chad had the lowest literacy rate during this period.

    These statistics underscore the uneven progress in educational attainment across Africa, highlighting the need for targeted interventions to improve literacy in lower-performing nations.

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    Nigeria was the seventh most populous nation in the world in 2020, with 206.1 million people. Projected to reach a population of 401.3 million by 2050, Nigeria will rank third after India (1st) and China (2nd). According to Institut national d'études démographiques' projections, Nigeria, Ethiopia, DR Congo, Egypt, Tanzania, and Kenya will be among the world’s top 20 most populous countries by 2050.

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  • Inflation rate in Nigeria increased to 31.7% in February 2024. Nigeria has the 13th highest inflation rate out of 186 countries and territories as of February 2024.

    The data showcases Argentina leading with 276%, followed by Lebanon and Syria. Seven of the top fifteen are African.

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    The FAAC's revenue distribution from 2017 to August 2023 highlights the dominance of Delta, Akwa Ibom, Rivers, and Bayelsa states in allocations. Despite Lagos' economic prominence, it ranked fifth. Here is the distribution of revenue among states between 2017 and August 2023.

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  • top-15-african-countries-by-number-of-medical-doctors-per-10000-people-as-of-2022

    As of 2022, only seven African countries met the WHO's recommended doctor-to-population ratio of 10 doctors per 10,000 people.

    Cape Verde, Seychelles, Libya, Eswatini, Tunisia, Mauritius, and Algeria are leading the way in healthcare accessibility in Africa. However, the continent still averages only 2.6 doctors per 10,000 people.

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  • Only 10% of Nigerians earn above ₦100,000, according to the Nigerian Financial Services Market Report. This aligns with most reports about Nigeria, and it's in sharp contrast to the narratives online.
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  • A Trend of Adult literacy rates of African countries

    Between 2018 and 2021, adult literacy rates across African nations exhibited significant disparities. Seychelles and South Africa led with literacy rates of 96% and 95%, respectively, indicating a high proportion of literate adults. Conversely, Chad had the lowest literacy rate during this period.

    These statistics underscore the uneven progress in educational attainment across Africa, highlighting the need for targeted interventions to improve literacy in lower-performing nations.

    See more

Other Insights
  • Netherlands imported the most cocoa beans — 25.48 million tonnes (1961–2023)
  • US (21.1M) and Germany (16.8M) followed in total volume
  • These three countries dominated the top 5 nearly every year
  • Malaysia, UK, France, and Belgium also ranked high over time
  • USSR stayed in the top 10 despite dissolving in 1991
  • Global cocoa imports grew from 1M tonnes in 1961 to nearly 4M in 2023
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Average net migrants per 1,000 population (2024) globally by region
  • Europe had the only significantly positive net migration rate in 2024 at 2.2 migrants per 1,000 people.
  • East and Southeast Asia recorded a modest net gain of 0.2 migrants per 1,000 population.
  • South America and Central America & the Caribbean saw slight net migration gains of 0.2 and 0.1, respectively.
  • Africa had a net migration rate of -0.4, showing more people are leaving the continent than coming in.
  • North America, despite being a key destination historically, recorded a net loss of -0.5 migrants per 1,000 people.
  • Australia and Oceania experienced the steepest net loss at -6.9 per 1,000 population.
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Top countries/territories with the highest net migrants per 1,000 population (2024) globally
  • Ukraine topped the global net migration rate at 36.5 per 1,000 population in 2024, highlighting its unexpected role in global migration.
  • South Sudan ranked second with 19.1 net migrants per 1,000.
  • Equatorial Guinea made the top 10 with a rate of 12.1.
  • Smaller island territories dominated the rankings, showing how migration impacts are magnified in smaller populations.
  • The British Virgin Islands and Venezuela both attracted high net migration rates (12.9 and 13.2, respectively).
  • Monaco and Luxembourg continue to draw migrants, reflecting their strong economies and strategic locations.
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Share of internet users aged 16+ who used an online gambling or betting website or app in the past month by country (Sept. 2024)
  • Five  European countries make the top 10 list in online gambling participation.
  • Norway tops the list with 30.2% of internet users aged 16+ involved in online gambling.
  • South Africa follows closely behind at 30.0%, making it the highest in Africa among the countries studied.
  • Nigeria's 19.0% participation rate exceeds that of the U.K., marking a significant shift in global online gambling behaviour.
  • Brazil slightly edges out Nigeria at 19.5%, showing the trend’s strong hold in Latin America.
  • New Zealand and Greece also post high figures at 26.2% and 22.5% respectively, reflecting strong uptake in smaller but digitally active nations.
  • Australia ranks surprisingly low at 17.2%, despite its known betting culture.
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Key takeaways:

  • Nigeria’s sesame oil production grew from 6,800 tonnes in 1985 to 30,548 tonnes in 2022, marking a 349% increase over the period.
  • The highest production level was recorded in 2012, reaching 176,342 tonnes, more than 25 times the 1985 output.
  • Between 1985 and 1995, production steadily increased from 6,800 to 12,000 tonnes.
  • From 1996 to 2003, production plateaued at 8,000 tonnes before declining sharply to 2,400 tonnes in 2009.
  • A significant recovery began in 2010, with production rising to 6,124 tonnes, followed by a near tenfold surge to 22,148 tonnes in 2011.
  • After the 2012 peak, production fluctuated significantly but remained substantially higher than pre-2010 levels.
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Queries with the highest Google search activity (index vs. top query) globally (2024)
  • “Google” was the top search globally in 2024 with an index score of 100.
  • “You” ranked unexpectedly high at 87, signalling odd but high-frequency global queries.
  • YouTube held the 2nd spot with a score of 88, showing its continued dominance in media consumption.
  • Messaging platforms like WhatsApp and Facebook tied at 52, reinforcing their centrality in digital life.
  • Google Translate (49) was a widely used tool, reflecting global interconnectedness.
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Percentage of websites globally that publish their content primarily in each language (as of 2024)
  • English alone accounts for nearly half of all global web content at 49.40%, setting the tone for internet communication.
  • The next three languages—Spanish, German, and Japanese—combined make up just 16.6%, highlighting the wide gap in representation.
  • Despite having a massive native-speaking population, Chinese is used in only 1.20% of websites.
  • Portuguese, spoken across several continents, represents just 3.80% of internet content.
  • Even major European languages like French and Russian contribute less than 5% each to global web content.
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Share of internet users globally who use a health or fitness website or mobile app monthly by age group and gender (as of Q3 2024)
  • Females lead in monthly usage of health/fitness websites/apps globally across all age groups.
  • Average female usage is 24.45%, consistently higher than male usage in each age bracket.
  • Women aged 35–44 are the most engaged, with 28.6% using health or fitness platforms monthly.
  • Male usage peaks early, at 22.1% (ages 25–34), then steadily declines with age.
  • Engagement among women aged 45–64 remains strong, pointing to long-term wellness interest beyond just youth fitness trends.
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Shopping queries with the highest Google search activity (index vs. top query) globally (2024)
  • iPhone was the most searched shopping query globally in 2024.
  • Half of the top 12 search queries were phone-related, showing phones dominated online shopping interest.
  • iPhone (100) and Samsung (88) were highly searched, signalling active consumer comparison between phone models.
  • Nike (84) and Adidas (46) maintained strong brand appeal in fashion and retail.
  • Amazon (52) ranked high despite being a platform, not a specific product.
  • Apple (30) appeared lower in rank than specific Apple products, suggesting searchers prioritised items over brand pages.
  • Laptops (21) remained a significant product category globally, despite mobile dominance.
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Key Takeaways:

  • Africa’s sesame seed oil production grew from 23,706 tonnes in 1961 to 217,048 tonnes in 2022, an overall increase of 815%.
  • The highest production was recorded in 2012, with an output of 375,697 tonnes, which is more than 15 times the 1961 volume.
  • Between 1961 and 2012, production rose by 1,484.8%.
  • The largest single-year increase occurred between 1969 and 1970, when production jumped from 41,456 tonnes to 101,472 tonnes.
  • After reaching its peak in 2012, production experienced notable fluctuations, settling at 217,048 tonnes by 2022.
  • The sharpest annual decline occurred in 2013, with a 38.6% drop following the 2012 peak.
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Key takeaways:

  • Over the past six decades, global wine production has remained relatively stable, averaging around 28 million tonnes annually.
  • Wine production increased from 21.5 million tonnes in 1961 to 27.4 million tonnes in 2022.
  • The highest production was recorded in 1979, reaching 37.5 million tonnes.
  • The second-highest year was 1982, with a production of 37.4 million tonnes.
  • Wine production exceeded 30 million tonnes in ten different years between 1961 and 2022.
  • Between 2000 and 2022, production was consistently stable, averaging about 27 million tonnes.
  • The 2022 production of 27.4 million tonnes represented a 27.3% increase compared to 1961.
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Key Takeaways:

  • African wine production peaked in 1965 at 2.39 million tonnes, the highest level recorded during the entire period.
  • The most dramatic single-year drop occurred between 1965 and 1966, when production fell by 40%, from 2.39 to 1.44 million tonnes.
  • A gradual recovery began in the early 2000s, with production consistently exceeding 1 million tonnes from 2003 onward.
  • The most recent peak occurred in 2021, with production reaching 1.23 million tonnes, a 48.5% decline from the 1965 high.
  • Despite this partial recovery, current production levels remain well below the highs of the 1960s.
  • As of 2022, African wine production stood at 1.16 million tonnes, representing a 43% decrease from 1961.
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  • Petrol prices in Nigeria rose by 52% between August 2024 (₦830.5) and March 2025 (₦1,261.7).
  • The highest monthly increase was in September 2024 (+24.1%), while the sharpest drop came in April 2025 (-17.1%).
  • By July 2025, prices had eased to ₦1,025, still 23% higher than a year earlier.
  • NNPC retail outlets offered significantly lower prices than the national average, with Abuja as low as ₦880 at the March 2025 peak.
  • Dangote Refinery offered relatively competitive pricing, ranging from ₦840 to ₦899, creating an alternative supply option.
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  • France tops the world with 13 time zones, owing largely to its overseas territories spread across the globe.
  • The US and Russia follow closely, each spanning 11 time zones, reflecting their massive geographic spread.
  • In contrast, Africa remains highly unified, with just two countries, DR Congo and South Africa, operating two time zones each.
  • Most nations on the list, including Brazil, Mexico, and Spain, fall between 2–4 zones, underscoring how rare double-digit time zone coverage is.
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  • South Africa’s GDP per capita rose from $440 in 2000 to an all-time high of $2,692 in 2024.
  • Growth was relatively steady in the 2000s, with notable jumps after 2006 and again in the post-pandemic years.
  • Despite dips in 2008 (global financial crisis) and 2020 (COVID-19 shock), the economy showed resilience with quick rebounds.
  • By 2024, South Africa achieved its strongest per capita GDP on record, cementing its role as one of Africa’s leading middle-income economies.
  • The country recorded growth in 21 of the past 24 years.
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  • Algeria’s GDP per capita more than tripled in 25 years, rising from $1,772.9 in 2000 to $5,631.2 in 2024.
  • The 2000s boom saw rapid growth, peaking at $5,180.9 in 2008, fuelled by high oil and gas prices.
  • Between 2014 and 2016, GDP per capita fell from $6,094.7 to $4,425.0, reflecting oil price collapses and domestic fiscal strain.
  • After pandemic-era lows in 2020 ($3,743.5), Algeria rebounded to its second-highest level on record in 2024 ($5,631.2), regaining its regional standing.
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  • Egypt’s GDP per capita grew from $1,366 in 2000 to $3,339 in 2024, a 144% increase over 25 years.
  • The economy peaked at $4,233 in 2022, marking the highest point in the series before a two-year decline.
  • Sustained growth was driven by the 2000s and 2010s, with resilience after the 2008 financial crisis and Arab Spring disruptions.
  • The dip after 2022 reflects external pressures, currency adjustments, and inflationary challenges, though per capita levels remain well above early 2000s baselines.
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  • The United States dominates global natural gas production in 2024, contributing 1.03 trillion cubic metres (Tcm), nearly one-quarter of the world’s total.

  • Russia (0.63Tcm) and Iran (0.26Tcm) follow as the second and third largest producers.

  • China (0.25Tcm) and Canada (0.19Tcm) also feature strongly, rounding out the top five producers.

  • Collectively, these top five countries account for more than 50% of global production.

  • Emerging producers like Nigeria, Egypt, and Azerbaijan contribute significantly to the supply but remain far behind the leading nations.

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