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Popular Insights
  • In 2022, the US hosted a diverse African immigrant community, totaling over 2.75 million. ​​ ​Nigerians make up the largest group at 448,405 (16.3%), followed by Ethiopians (10.6%), Egyptians (8.3%), and Ghanaians (7.8%).

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    The New World Wealth's Africa Wealth Report for 2023 ranked Lagos 4th among African cities with the most dollar millionaires, below South Africa's Johannesburg and Cape Town, and Egypt's Cairo. Four of the cities in the top ten are South African.
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  • A Trend of Adult literacy rates of African countries

    Between 2018 and 2021, adult literacy rates across African nations exhibited significant disparities. Seychelles and South Africa led with literacy rates of 96% and 95%, respectively, indicating a high proportion of literate adults. Conversely, Chad had the lowest literacy rate during this period.

    These statistics underscore the uneven progress in educational attainment across Africa, highlighting the need for targeted interventions to improve literacy in lower-performing nations.

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    Africa's sanitation crisis is alarming, with 17 of the top 20 countries having the highest open defecation rates.

    Eritrea (67%), Niger (65%), and Chad (63%) lead, putting millions at risk of disease.

    Even Nigeria, the most populous African country, has 18% of its population practising it.

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  • Nigeria was the seventh most populous nation in the world in 2020, with 206.1 million people. Projected to reach a population of 401.3 million by 2050, Nigeria will rank third after India (1st) and China (2nd). According to Institut national d'études démographiques' projections, Nigeria, Ethiopia, DR Congo, Egypt, Tanzania, and Kenya will be among the world’s top 20 most populous countries by 2050.

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    The FAAC's revenue distribution from 2017 to August 2023 highlights the dominance of Delta, Akwa Ibom, Rivers, and Bayelsa states in allocations. Despite Lagos' economic prominence, it ranked fifth. Here is the distribution of revenue among states between 2017 and August 2023.

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  • While many living in Nigeria have already experienced the effects of the fuel subsidy removal on their daily expenses, this chart presents a clearer picture of reality. Will the prices of food items continue to rise? Is there hope of some respite soon?

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  • Only 10% of Nigerians earn above ₦100,000, according to the Nigerian Financial Services Market Report. This aligns with most reports about Nigeria, and it's in sharp contrast to the narratives online.
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  • A Trend of Adult literacy rates of African countries

    Between 2018 and 2021, adult literacy rates across African nations exhibited significant disparities. Seychelles and South Africa led with literacy rates of 96% and 95%, respectively, indicating a high proportion of literate adults. Conversely, Chad had the lowest literacy rate during this period.

    These statistics underscore the uneven progress in educational attainment across Africa, highlighting the need for targeted interventions to improve literacy in lower-performing nations.

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Other Insights
  • University of Maiduguri leads with 31,770 applications, indicating a significant demand for student loans in the North East.
  • North West institutions dominate the list, with five universities (Bayero University Kano, Federal University Dutsinma Katsina, Ahmadu Bello University, Usman Danfodiyo University, Sokoto, and Umaru Musa Yar'adua University) collectively accounting for a substantial portion of applications.
  • North Central is represented by University of Jos and University of Ilorin, highlighting the region's active participation in the student loan programme.
  • Federal University, Kashere's presence underscores the North East's engagement, with two institutions in the top 10.
  • All listed universities received over 11,000 applications, reflecting widespread awareness and utilization of the student loan initiative across these regions.
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  • Male applicants dominate the Nigerian student loan landscape with 374,946 accounts, representing 68% of total applications.
  • Female applicants trail behind at 177,063, contributing just 32% to the total loan accounts.
  • For every 10 students who applied, approximately 7 are male and 3 are female.
  • The gender gap in student loan uptake is 197,883, with males nearly double the number of female applicants.
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  • With 167,639 applications, the North West zone accounts for the highest number of student loan submissions, representing a significant concentration of demand in that region.
  • The North East follows with 134,359 applications, bringing the northern region's combined total to over 300,000, more than half of all zonal submissions.
  • The South West stands as the highest-contributing southern zone with 104,079 applications, showing a strong but comparatively lower demand than the North.
  • The South East recorded just 29,097 applications, the lowest across all six geopolitical zones.
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Share of global active LinkedIn users by continent (Jan. 2025)
  • America leads globally on LinkedIn, with 465.6M users making up 38.8% of the user base.
  • Asia follows, contributing 397M users, or 33.1% of the global total.
  • Together, Asia and America make up 71.9% of all LinkedIn users, totalling over 862M.
  • Europe holds a solid 19.5% share, with 233.8M users.
  • Africa’s 83M users represent a smaller but growing 6.9% share of global users.
  • Oceania has the smallest share, at 1.8%, with only 21.5M users.
  • The distribution reveals that LinkedIn’s core strength lies in regions where digital employment and professional networks are deeply integrated into economic and career activity.
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Share of global active Instagram users by continent (Jan. 2025)
  • Asia alone holds over half of Instagram’s global users (51%), more than all other continents combined.
  • America is the second-largest region with a 28.8% share (501.4M users).
  • Europe accounts for 14.1% of Instagram’s audience, showing a modest footprint.
  • Africa, with 91.3M users (5.2%), still has plenty of headroom for expansion.
  • Oceania holds just 1% of the global user base, with 17.5M active users.
  • The user gap between Asia and other continents points to a major opportunity for brands looking to scale in Asian markets.
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  • Kenya recorded the highest ivory seizure among the top 10 countries, with 130,432 kg confiscated over the 34-year period.
  • China and Hong Kong follow closely, with 106,069 kg and 75,707 kg seized, respectively, showing their long standing roles as critical players in the global ivory network.
  • Vietnam and Singapore, both located in Southeast Asia, had substantial seizure records; 71,256 kg and 29,882 kg, indicating persistent trafficking through the region.
  • Nigeria leads West Africa in ivory confiscations within the top 10, with 23,031 kg, signalling its importance as a key node in the transit chain.
  • All countries listed in the top 10 are either source, transit, or destination points in the global ivory supply chain, reflecting how widespread and interconnected the illegal trade remains.
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  • Coal demand peaked in 2007 at 1,705.1 Mtce, after a steady rise from 1,123.2 Mtce in 1974, marking a 52% increase over three decades.
  • A dramatic drop followed post 2007, with demand falling by 44.8% to 941.3 Mtce by 2020, a loss of over 763 Mtce in just 13 years.
  • Between 2020 and 2024, the decline continued, albeit more gradually, reaching 832.7 Mtce, indicating a consistent downward trend.
  • Coal consumption in 2024 is the lowest in five decades, even lower than 1974 levels, reflecting a major shift in global energy use.
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Key Takeaways:

  • In June 2022, 9mobile recorded a peak of 324 port-ins.
  • The lowest port-in figure during the period was recorded in February 2025, with only one subscriber.
  • In June 2021, 9mobile received 191 new ported-in users, which decreased to 3 by April 2025.
  • Monthly port-in numbers have been progressively dropping, from a three-digit to a single-digit level by 2025.
  • A slight recovery was observed in May 2024 (226), but it was not sustained.
  • By early 2025, port-ins dropped to as low as 1-3 per month.
  • This trend is consistent with a sharp decline in its subscriber base.
  • Compared to other service providers, 9mobile has struggled to attract and maintain switching clients.
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Key Takeaways:

  • Africa’s total cashew nut (in shell) production increased from 172,050 tonnes in 1961 to over 2.25 million tonnes in 2023, a growth of approximately 1,209%.
  • Western Africa has been the primary driver of this growth since the 1990s and now produces the largest share of cashew nuts in Africa.
  • Western Africa accounted for 84% of Africa’s total cashew nut production by 2023.
  • Middle Africa has maintained a minimal but consistent level of production.
  • Eastern Africa led production from the 1960s through the 1980s before being overtaken by Western Africa.
  • The most significant growth in Africa’s cashew production began in the 1990s.
  • Despite overall growth, cashew production in Africa has experienced periodic fluctuations.
  • Mostly due to their climate conditions, Southern and Northern Africa regions are less favourable for cashew production than other African regions.
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Key takeaways:

  • MTN maintained the highest market share, growing from 41% in December 2015 to 52% by April 2025.
  • Airtel grew significantly, expanding from 22% in December 2015 to 34% by Apr 2025.
  • 9mobile experienced a steep decline, falling from 15% to 2% over the same period.
  • Globacom maintained stability until 2023, then saw a dramatic fall from 27% to 12% by December 2024.
  • The total market grew from 148.7 million in 2015 to 172.7 million subscribers in 2025 (16% growth).
  • 9mobile's market share declined from 22.2 million subscribers (15%) to just 3.0 million (2%) in 2025.
  • Globacom lost 41.5 million subscribers between 2023 and 2024.
  • Airtel's market share expanded from 22% to 34%.
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Jumia's milestones (2012 to May 2025)
  • Jumia hit unicorn status between 2015 and 2016 after a €300M raise led by key global investors.
  • Its 2019 IPO raised $196M, making it the first African tech company to list on the NYSE.
  • Post-IPO backlash led to a 50% drop in stock price after Citron’s fraud allegations.
  • Between 2020 and 2021, Jumia exited multiple African markets and saw major investors like MTN and Rocket Internet cash out.
  • Jumia exited South Africa and Tunisia in 2024, signalling sharper market focus.
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Global active Facebook users by region as of January 2025
  • Southern Asia alone hosts 520 million active Facebook users, making up 22.8% of global users.
  • South-Eastern Asia follows with 398 million users, equivalent to 17.4% of Facebook's global audience.
  • Nigeria has 38.7 million Facebook users, placing it among the highest in Africa but contributing only 1.3% globally.
  • Southern America and Northern America have 257 million and 221 million users respectively.
  • Western and Northern Africa combined have nearly 185 million users.
  • Central Asia and the Caribbean have the fewest Facebook users globally, with just 6.4 million and 13.8 million users, respectively.
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  • China built 31.3M vehicles in 2024, more than the U.S. and Japan combined, and over one-third of global output.
  • The U.S. and Japan are still major players, but each produced less than half of China’s volume.
  • India, rising with 6.0M vehicles, is cementing its place as a global automotive powerhouse.
  • Europe’s strength: Germany leads with 4.1M units, supported by Spain, France, and the Czech Republic.
  • Brazil, Thailand, and Turkey demonstrate strong regional growth.
Africa’s contribution:
  • South Africa (21st, 0.59M units) is the continent’s top producer.
  • Morocco (23rd, 0.56M units) follows closely. Combined, they reflect Africa’s small but developing presence in the global auto industry.
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  • Algeria is Africa’s largest country, covering 2.4 million km², slightly bigger than the Democratic Republic of Congo (2.3 million km²).
  • Sudan (1.9 million km²) and Libya (1.8 million km²) complete the top four, showing that North Africa dominates the list of largest territories.
  • Nigeria, Africa’s most populous nation, has a landmass of 923,800 km², placing it 14th in size, much smaller than its population ranking.
  • The smallest among the top 20 listed is South Sudan, with 619,700 km², less than one-third the size of Algeria.
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  • Samsung dominates with 26.42% of Ghana’s smartphone market, making it the clear leader.
  • Tecno (17.7%) and Apple (17.4%) are in a tight race for second place, separated by just 0.3 percentage points.
  • Infinix (10.5%) and Itel (5.2%) highlight the strong presence of Transsion Holdings brands in Ghana.
  • Global giants like Huawei (6.8%) and Xiaomi (2.5%) lag behind, showing Ghana’s preference for budget-friendly African-focused brands.
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  • Seychelles is the tiniest country in Africa, covering only 452 km², smaller than the size of some global cities.
  • Island nations dominate the smallest group, with Seychelles, Comoros, Mauritius, and Cape Verde all under 5,000 km² each.
  • Gambia is the smallest mainland country, spanning 10,700 km², surrounded almost entirely by Senegal except its Atlantic coast.
  • Only 10 African countries have land areas under 30,000 km², with most being among the continent’s most densely populated.
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  • South Africa dominates with 41,100 millionaires, accounting for more than 1 in 3 African millionaires, far ahead of any other nation.
  • Egypt (14,800) and Morocco (7,500) round out the top three, highlighting North Africa’s wealth concentration.
  • Nigeria (7,200) and Kenya (6,800) confirm West and East Africa’s growing wealth hubs, though still far below South Africa.
  • Mauritius (4,800) and Seychelles (500) rank surprisingly high relative to population size, showing their role as finance and wealth management hubs.
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  • Samsung controls more than half of the South African smartphone market, more than all other brands combined.
  • Apple holds 17.61%, less than half of Samsung’s share, but remains the clear premium alternative.
  • Despite global challenges, Huawei captures 10.03%, placing third in the market.
  • Honor, Xiaomi, and Oppo collectively hold approximately 11.6%, while smaller brands like Tecno, Itel, and Nokia struggle below 2% each.
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