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  • With Chinese platforms like Alibaba and AliExpress serving customers across the globe, China's eCommerce sales in 2021 ($2.78 trillion) are larger than the sales in the USA, the UK, and other countries of the top 10 eCommerce markets globally combined.
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    The population of Nigerian-born immigrants in the US has more than doubled in nearly two decades, growing at an average rate of 4.8% per year.

    By 2023, the number reached 476k, up from just under 200k in 2006 — a 141% growth.

    Nigeria has been leading Africa in immigrant numbers in the US, ranking 22nd globally.

    Rising immigrant numbers could strengthen remittance flows back to Nigeria.

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  • A Trend of Adult literacy rates of African countries

    Between 2018 and 2021, adult literacy rates across African nations exhibited significant disparities. Seychelles and South Africa led with literacy rates of 96% and 95%, respectively, indicating a high proportion of literate adults. Conversely, Chad had the lowest literacy rate during this period.

    These statistics underscore the uneven progress in educational attainment across Africa, highlighting the need for targeted interventions to improve literacy in lower-performing nations.

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    Nigeria was the seventh most populous nation in the world in 2020, with 206.1 million people. Projected to reach a population of 401.3 million by 2050, Nigeria will rank third after India (1st) and China (2nd). According to Institut national d'études démographiques' projections, Nigeria, Ethiopia, DR Congo, Egypt, Tanzania, and Kenya will be among the world’s top 20 most populous countries by 2050.

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  • Inflation rate in Nigeria increased to 31.7% in February 2024. Nigeria has the 13th highest inflation rate out of 186 countries and territories as of February 2024.

    The data showcases Argentina leading with 276%, followed by Lebanon and Syria. Seven of the top fifteen are African.

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    The FAAC's revenue distribution from 2017 to August 2023 highlights the dominance of Delta, Akwa Ibom, Rivers, and Bayelsa states in allocations. Despite Lagos' economic prominence, it ranked fifth. Here is the distribution of revenue among states between 2017 and August 2023.

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  • Nigeria produced 1.4 million tons of palm oil in 2022, 2% of the global production in the 2022/2023 market year, making the country the fifth largest producer of the commodity. Indonesia dominated global production with 59%, followed by Malaysia and Thailand.
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  • Only 10% of Nigerians earn above ₦100,000, according to the Nigerian Financial Services Market Report. This aligns with most reports about Nigeria, and it's in sharp contrast to the narratives online.
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  • A Trend of Adult literacy rates of African countries

    Between 2018 and 2021, adult literacy rates across African nations exhibited significant disparities. Seychelles and South Africa led with literacy rates of 96% and 95%, respectively, indicating a high proportion of literate adults. Conversely, Chad had the lowest literacy rate during this period.

    These statistics underscore the uneven progress in educational attainment across Africa, highlighting the need for targeted interventions to improve literacy in lower-performing nations.

    See more

Other Insights
  • 56% (91 million) of unregistered children live in Africa, more than the rest of the world combined.
  • South Asia follows with 32%, while the rest of the world accounts for just 12%.
  • Africa’s share of unregistered children is nearly double that of South Asia and over four times that of the rest of the world.
  • This disparity underscores the urgent need for improved civil registration systems in high-impact regions.
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1. With a brand value of $574.6B, Apple maintains a commanding lead, outpacing Microsoft by over $113.5B and reinforcing its position as the world’s most influential brand.
2. The top four brands (Apple, Microsoft, Google, Amazon) are all tech giants, collectively amassing over $1.8 trillion in brand value, proving technology remains the most valuable industry.
3. TikTok ($105.8B) has overtaken Facebook ($91.5B) and Instagram ($79.9B), signaling a shift in digital engagement and consumer preferences towards short-form video content.
4. Four of China’s top banks (ICBC, China Construction Bank, Agricultural Bank of China, and Bank of China) collectively hold $291.5B in brand value, while State Grid leads the energy sector at $85.6B, showcasing China’s growing financial and infrastructure influence.
5. The rapid ascent in brand value of NVIDIA and AI ($87.9B) highlights the increasing importance of AI, semiconductors, and GPUs in shaping the future of technology and computing.
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  • Volatility and risks are the biggest concerns for Nigerians engaging with cryptocurrency, making up 35.7%.
  • Lack of knowledge accounts for 17.5%, highlighting a gap in crypto education and awareness.
  • Difficulty in using apps is the least pressing concern at 6.4%, suggesting that accessibility is not a major barrier.
  • Addressing volatility fears, improving security measures, and expanding financial education could boost confidence in crypto adoption.
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  • The 2025 approved budget is nearly ₦55 trillion, marking a dramatic increase compared to previous years.
  • From 2020 onwards, the budget has seen a rapid upward trend.
  • Nigeria's national budget has consistently grown over the years, with notable jumps in 2016, 2021, and 2025.
  • The most significant year-on-year increase occurred from 2024 to 2025, with a 91% rise.
  • Since 2010, the budget has only decreased in four years (2012, 2014, 2015, and 2019), highlighting a generally upward trend in government spending
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  • Africa's labour force continues to grow significantly, with several countries exceeding 10 million workers in 2023.
  • South Africa, despite its developed economy, has a labour force of 27 million, ranking below Tanzania and Egypt.
  • Nigeria, Ethiopia, and the Democratic Republic of Congo have the largest labour forces in Africa.
  • East Africa remains a major hub, with Kenya and Uganda featuring prominently in the top ten.
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  • Sovereign currency-backed instant payments are rare, suggesting limited adoption of central bank digital currency (CBDC) models.
  • Cross-domain instant payment systems are the most popular, showing a strong push for interoperability across financial platforms.
  • Instant payment systems with only bank participants are still widely used, indicating that traditional financial institutions remain central to digital transactions.
  • Some African countries operate multiple instant payment systems, enhancing financial access through diverse options.
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  • Passenger travel generated the largest share of railway revenue at 63.5%.
  • Pipeline usage accounted for 13.9%, showing that the sector tapped into multiple transport streams.
  • Other income sources were minimal at 2%, highlighting limited ancillary revenue sources.
  • The dominance of passenger fares underscores the importance of commuter travel for railway sustainability.
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  • Train passenger revenue in 2024 reached ₦4.8 billion naira by Q3, already surpassing 2023’s total revenue of ₦4.43 billion.
  • The lowest passenger count was recorded in 2020 at 1.02 million, due to pandemic-related restrictions, but revenue still stood at ₦1.75 billion.
  • The highest revenue in the last six years was in 2021, reaching ₦5.70 billion, with 3.21 million passengers contributing to the surge.
  • Passenger numbers peaked in 2021 at 3.21 million and have steadily declined since, dropping by over one million passengers in just three years.
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  • Japan, South Korea, and Germany collectively host approximately 75% of all U.S. troops stationed abroad.
  • Japan leads with 53K U.S. troops, followed by Germany (35K) and South Korea (24K).
  • The Indo-Pacific (77K) edges out Europe (58K), while the Middle East (5K) holds minimal footholds in regional priorities.
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  • Japan leads with 14 bases. It hosts the most U.S. bases globally, exceeding individual counts in the Philippines (9) and South Korea (8).
  • Asia-Pacific Dominance: The region (Japan, Philippines, South Korea, Australia, and Papua New Guinea) accounts for 41 bases, nearly 1/3 of the global total.
  • The Asia-Pacific region hosts 41 U.S. bases, while Europe (Italy, Germany, Poland, UK) has 23. This indicates a growing strategic pivot towards the Pacific compared to traditional European deployments.
  •  Kuwait (5 bases) stands out as the primary hub for U.S. military operations in the Middle East, highlighting its role as a key staging ground for regional security.
  • The top 10 host countries account for 69 of the 128 total bases (over 53%), meaning nearly half of U.S. overseas bases are spread across the remaining 39 countries.
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  • WhatsApp’s global reach hit 2 billion monthly active users. It’s the undisputed leader in global messaging engagement.
  • WeChat’s regional strength reached 1.3 billion monthly active users, but it is heavily concentrated in some regions, limiting its global monthly activity.
  • Telegram’s rise to 900 million monthly active users and Snapchat’s sticky appeals to 800 million monthly active users revealed high engagement among younger demographics.
  • QQ had 554 million monthly active users, highlighting its significant presence in the messaging market.
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-Google has 10.6x more market share of search engine than the five other market leaders combined.
-Bing accounted for 3.77% of the global search market across all devices, while market leader Google held a search traffic share of around 90.83%.
-Yandex's market share was 2.16%, while Yahoo represented around 1.20%.
-Baidu and DuckDuckGo accounted for a combined market share of less than 2% with each Search engine holding under 1% individually.
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  • Only four African countries, Seychelles, South Africa, Namibia, and Ghana, meet or exceed the WHO’s recommended minimum of 44.5 nursing and midwifery personnel per 10,000 people.
  • Seychelles leads the continent with 73 personnel per 10,000, followed by South Africa (64), Namibia (54), and Ghana (45).
  • The lowest number within the top 20 is 16, shared by Nigeria, Comoros, and Mauritania.
  • The dataset includes 47 African countries, and no country outside the top 20 has more than 16 nursing and midwifery personnel per 10,000 people.
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  • Egypt attracted $46.6B in FDI in 2024, the highest in 35 years and nearly quadruple 2023’s $9.8B inflow.
  • Average FDI between 1990–2023 was just $4.9B, meaning 2024’s figure is over 9× the long-term average.
  • Prior to 2024, FDI peaked at $11.6B in 2007, with only three other years, 2008, 2022, and 2023 crossing the $9B mark.
  • In 2011, Egypt recorded –$0.48B in FDI, meaning more foreign investment left the country than came in, largely due to the Arab Spring unrest.
  • The 2005–2010 period was previously Egypt’s strongest run, averaging over $8B annually before political instability triggered sharp declines.
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  • Kenya recorded $27.5B total FDI between 1990 and 2024, with most inflows occurring after 2007.
  • From 1990 to 2006, Kenya averaged just $0.04B annually, a sign of limited foreign investor confidence in early years.
  • A major turnaround began in 2007, with FDI jumping from $0.05B to $0.90B, and peaking at $2.23B in 2011.
  • Between 2007 and 2024, Kenya received over 92% of its total FDI, a sharp shift in its investment profile.
  • FDI has stayed above $1B annually since 2009, signalling consistent investor interest in Kenya’s growing economy.
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  • Rwanda attracted a total of $6.28 billion in foreign direct investment (FDI) over 35 years, from 1990 to 2024.
  • The highest annual inflow recorded was $820 million in 2024, making it the country’s strongest FDI year yet.
  • Between 2020 and 2024, Rwanda pulled in $2.70 billion, accounting for over 40 percent of its total investment since 1990.
  • From 1990 to 2004, annual FDI barely exceeded $100 million, with several years recording zero inflows.
  • Even during its best-performing years, Rwanda’s FDI never hit the $1 billion threshold.
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  • June 2025 PMI: 51.6, down from 52.7 in May — marking a three-month slowdown in growth.
  • The figure is 2.99% above June 2024 levels, when PMI was 50.1 — confirming year-on-year improvement.
  • The June dip reflects subdued demand and persistent inflation, echoing broader market sentiments.
  • A PMI above 50 signals expansion; Nigeria’s figure signals ongoing growth, though losing speed.
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  • Uganda and Mauritius offer the most affordable mobile data in Africa, with 1GB for just $0.02 over a 30-day period.
  • Comoros, Ghana, and South Africa also rank among the cheapest, each offering 1GB of data for $0.07 to $0.10.
  • Nigeria is among the top 10, with a relatively low cost of $0.13 per 1GB, placing it below the continental average.
  • Madagascar, at $0.32 per 1GB, closes out the top 20, which reflects the upper boundary of affordable data across African nations.
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