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  • Apple recorded $191b in net sales from iPhones in 2021, a 39% increase from its 2020 figures. Apple attributed the increase to new iPhone models launched in Q1 and Q4 2021 and a favourable mix of iPhone sales. Here are Apple's iPhone net sales over the years:
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    MTN Nigeria’s voice and data revenue has been on an upward trend since 2018 but data recorded a higher year-on-year growth rate. Data grew at an average of 47.5% in five years, while voice, which had not seen an increase up to 10% in the years under review, grew to 27.1% in 2022.
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  • Only 10% of Nigerians earn above ₦100,000, according to the Nigerian Financial Services Market Report. This aligns with most reports about Nigeria, and it's in sharp contrast to the narratives online.
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    A Trend of Adult literacy rates of African countries

    Between 2018 and 2021, adult literacy rates across African nations exhibited significant disparities. Seychelles and South Africa led with literacy rates of 96% and 95%, respectively, indicating a high proportion of literate adults. Conversely, Chad had the lowest literacy rate during this period.

    These statistics underscore the uneven progress in educational attainment across Africa, highlighting the need for targeted interventions to improve literacy in lower-performing nations.

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  • The FAAC's revenue distribution from 2017 to August 2023 highlights the dominance of Delta, Akwa Ibom, Rivers, and Bayelsa states in allocations. Despite Lagos' economic prominence, it ranked fifth. Here is the distribution of revenue among states between 2017 and August 2023.

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    Africa's sanitation crisis is alarming, with 17 of the top 20 countries having the highest open defecation rates.

    Eritrea (67%), Niger (65%), and Chad (63%) lead, putting millions at risk of disease.

    Even Nigeria, the most populous African country, has 18% of its population practising it.

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  • The oil refining industry experienced the highest industrial decline in 2022

    Nigeria's GDP grew by 3.1% in 2022, with at least 17 of its industries recording less than 5% growth individually. The oil refining industry experienced the least growth, contributing ₦11.2 billion — 42% less than ₦19.3 billion in 2021.

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  • The 2024 Global Peace Index reveals a decline in peacefulness in 97 countries, the highest since the index began.

    Nigeria is among the nations affected by regional conflicts and rising violence. With a peace index score of 2.91, Nigeria is facing increasing challenges.

    A deteriorating peace score impacts foreign investment and economic stability. Global economic losses due to violence reached $19.1 trillion in 2023.

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  • Only 10% of Nigerians earn above ₦100,000, according to the Nigerian Financial Services Market Report. This aligns with most reports about Nigeria, and it's in sharp contrast to the narratives online.
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Other Insights

In 2023, Libya led Africa in labour productivity, generating $29.7 per hour worked. Gabon and Mauritius followed at $25.6 and $25.5.

Meanwhile, Nigeria's workers generated $6.8 per hour, and Burundi recorded the lowest at $0.8.

Globally, Luxembourg and Ireland topped the list with $146 and $143 per hour, showcasing the efficiency and quality of human capital in these economies.

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In H1 2024, the UK accounted for nearly half (48.9%) of Nigeria’s capital investments, totalling $2.93 billion, followed by South Africa (14%) and the Netherlands (11%).

This highlights the UK's long-standing economic ties with Nigeria, having invested over $47.5 billion over the past ten years. The UK remains Nigeria's top capital import source.

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Only a small share of workers under 30 spend more than three years with a company. This trend changes with an increase in age range and explains why employees in Nigeria above 40 are more likely to remain with a company for extended periods than younger workers.

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Oyo State, the sixth most populous in Nigeria, contributed 3.2% of the total internally generated revenue (IGR) in 2022. Notably, its population represented 3.2% of the nation's total, according to a 2023 estimate.

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In 2008, only 0.5% of people in Liberia had Internet access. By 2022, that number grew to 30.1%, marking significant progress over 15 years.

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Nigeria has made strides in metering electricity customers, but progress is slow, with nearly 7.1 million unmetered customers as of June 2024.

Despite customer numbers doubling from 6.5m to 13m (June 2015-2024) and a 95.4% rise in metered customers, the percentage of unmetered customers increased to 54.4%.

Metering must outpace customer growth to end estimated billing.

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In 2023, global vehicle production surged, led by China with over 30 million vehicles — a 12% increase from 2022.
The US and Japan followed, holding 11% and 10% shares, respectively.

Global output rose 10%, reaching 93.55 million vehicles, up from 85.02 million in 2022.

Only two African countries — South Africa and Morocco — made the top 25, highlighting the continent's developing automotive sector.

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Nigeria: The best WAEC results in the last nine years were recorded between 2021 and 2023, with many students getting at least five credits, including in mathematics and English.

However, 2024 saw a decline, with 72.1% following 79.8% in 2023.

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The Nigerian Workplace Report indicates that over 50% of Nigeria’s working population earns less than ₦200,001 monthly. It further highlights that individuals earning above ₦600k are among the top 10% earners.

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Over the past seven years, West Africa has consistently been Jumia Group's top market, contributing at least 43% of the company's total revenue. In contrast, regions like East and South Africa have not exceeded a 21% revenue contribution in any single year within this period.

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countries-with-the-highest-inflation-rates-top-ten

Argentina's inflation rate dropped to 209% in September 2024 from 237% in August, slightly easing costs. Despite this, the South American country still has the highest inflation rate of the 184 countries and territories ranked.

Nigeria's inflation rate stands at 32.7%, ranking 9th globally and 4th in Africa after South Sudan, Zimbabwe, and Malawi.

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Private institutions represent the largest share of Nigeria’s higher education sector, accounting for half of the universities and polytechnics in the country.

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Global active Instagram users by region as of January 2025
  • Southern Asia dominates Instagram usage globally with 448M users.
  • Southern America (237M) and Northern America (192M) significantly trail behind Southern Asia.
  • Nigeria leads West Africa with 9.9M users, ahead of countries in the Caribbean and Middle Africa.
  • Africa’s Instagram audience remains relatively small, but its most active countries and regions, like Nigeria and Northern Africa, are worth watching.
  • Middle Africa (2.8M users) is the smallest regional contributor.
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  • Zimbabwe has the highest benchmark interest rate in Africa at 35%, exceeding Ghana, the second highest, by 7% points.
  • Nigeria holds the third highest interest rate on the continent at 27.5%, just 0.5% points behind Ghana, signalling aggressive policy intervention.
  • Zimbabwe, Ghana, Nigeria, Malawi, and Egypt have interest rates above 25%, showing a regional pattern of tight monetary conditions.
  • There is a significant drop of over 5% points between Sierra Leone at 24.75% and Angola at 19.5%, marking a clear shift to lower-rate economies below the top tier.
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  • The USA leads the suppliers with 1.40 million barrels/day, making it the largest single contributor to the EU’s crude oil imports in 2024.
  • Norway and Kazakhstan follow closely, delivering 1.10M and 1.05M b/d respectively, together accounting for over 24% of the EU’s total imports.
  • Nigeria ranks 7th, contributing 0.54M b/d, which is 5.9% of total EU crude oil imports, ahead of Brazil and the UK.
  • The top 6 suppliers (USA to Iraq) delivered 5.45 million b/d in total, representing nearly 60% of the EU’s crude oil demand.
  • The rest of the world, not listed among the top 10, contributed 2.24M b/d, underscoring the EU’s diversified sourcing strategy.
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  • Chrome dominates the global browser market with a 66% share, handling two-third of all web traffic across devices.
  • Safari follows distantly at 17%, trailing Chrome by a wide margin of 49% points.
  • Edge, Firefox, Samsung Internet, and Opera combined account for only 12% of the market, showing limited competition.
  • Other lesser-known browsers collectively hold a 5% share, indicating minimal impact from emerging or alternative players.
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  • WISPI measures how well police and internal security systems serve the public through capacity, process, legitimacy, and outcomes.
  • The 2023 index ranked 125 countries and territories using 12 indicators.
  • A score of 1 signals strong trust and safety. A score of 0 signals failure and abuse.
  • Sub-Saharan Africa had the lowest average score at 0.369 across 33 countries.
  • Finland, Norway, Singapore, Netherlands, and Denmark topped the index with high trust and low crime.
  • Venezuela, Uganda, DRC, Nigeria, and Madagascar ranked lowest due to bribery, underreporting, and weak outcomes.
  • In Nigeria, just 0.05% of thefts were reported and 81% of survey respondents admitted to paying a police officer bribe.
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  • The US led global barley beer output for 41 straight years (1961–2001).
  • China has topped production every year since 2002—21 years and counting.
  • The US produced 1.28 billion tonnes in 62 years—about 3.88 trillion bottles of 33cl beer.
  • Nigeria rose from 53rd place in 1961 to 13th in 2014, before sliding to 22nd by 2022.
  • Global beer leadership now reflects shifts in demand from Western to Asian markets.
  • Beer output trends mirror broader changes in economic power and population growth.
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