Samsung consistently led the global smartphone shipments market through the first three quarters of 2024, maintaining the highest market share in each quarter.
Apple and Xiaomi followed closely, while other brands, including Oppo, Vivo, and Transsion, were among the top brands. The top three smartphone brands (Samsung, Apple, and Xiaomi) dominate the market, collectively capturing nearly half of the global share in the first three quarters of 2024.