₦1.9m: monthly average revenue of MSMEs in Nigeria.
A larger share of businesses in the South West are more likely to access bank loans than those in other regions.
Food and beverages account for the largest share of businesses in Nigeria, followed by retail, fashion, and agriculture in that order.
Nine in every ten small businesses in Nigeria have less than ten employees.
Half of business owners use their personal savings as the primary source of finance.
Monthly revenue of 48% of small businesses in Nigeria is less than ₦100,000.
There's no correlation between the highest level of education of the entrepreneurs and the average monthly revenue from their businesses.
On average, female-owned businesses make ₦1.1m more than their male counterparts.
Seven in every ten small businesses in Nigeria expect their businesses to fare better by the end of 2025, compared to 2024.
Inflation tops the list of concerns for businesses in 2025.
Only one in every four businesses has benefited from government support, programmes, and initiatives.
Foreword
Preface
Introduction
Key takeaways
MSMEs classification in Nigeria
Businesses: owners, duration, and sectors.
Business owners
Educational qualifications of business owners
Sectors of surveyed businesses
Business owners by gender across age ranges
How long people have been running their businesses
Employee count of businesses
Finances: business finance and revenue
Primary source of finance for businesses and breakdown by gender and region
Average monthly revenue and breakdown by educational level and region
Average monthly revenue by sector, gender, and years in business
Top states by average revenue and the states with the lowest revenue
How people rate the financial health of their businesses and breakdown by region
Top business challenges in Nigeria
2024 and 2025
Business performance rating for 2024 and expectations by the end of 2025
Regional breakdown of business performance expectations in 2025
Top business goals and strategies in 2025
Primary economic concerns for 2025
Top financial concerns for business owners for 2025
Government support and policies
Government support for SMEs
Challenges in accessing government support
Support that SMEs want from the government
Government policies and their impact and regional breakdown
Conclusion
Methodology